A philosopher amongst engineers?
by Christian Augustin
The Glatt company is working since
quite a while and with considerable success, based on its
general process technological know-how, on the development
of new material classes, i.e. cellular materials. This development
is done in cooperation with numerous partners, such as universities,
research institutes and industrial companies. The basic idea
is to coat polystyrene spheres with a suspension. Thereafter,
the spheres are removed again by low temperature pyrolisis,
where the outer shelled formed by the suspension layer
is sintered or calcined at higher temperatures, such producing
a hollow sphere the characteristics of which can be selected
via the sphere diameter, the thickness of the layer, the
sintering temperature and other parameters. This technique
is usually used to produce hollow spheres made from metal
or ceramic powders.
These new materials can be used for a wide range of applications,
such as light engineering, for sound absorption or as catalysts.
For the marketing of these new products one has to detect
suitable applications amongst a huge number of potential
customers and field of applications, as potential users have
first to be convinced of the benefits. Strategic marketing
must hence find and explore the most promising applications.
Unfortunately, there are no standard recipes for the latter,
such forcing the Glatt company to develop their own new approaches.
During my study of philosophy and history, I did gain knowledge
about this problem. Not intending to focus my thesis on literature
only, I was quite keen to practically test my theories on
innovation and invention research from a philosophical point
of view and did discuss this option with Wolfgang Hungerbach
from the Glatt company.
Initially the Glatt management was quite sceptical about
the potential benefit of employing a philosopher, with untechnical
thinking patterns for the market development of the above
described new products. However, historians and philosophers
have something in common with all other faculties: To handle
the complexity of this world. The specific methods may differ,
but the basic concept of approach is the same like the one
from engineers, chemists or pharmacists. Like the engineer,
who has to select a few materials from thousands for the
construction of a functioning machine, the chemist has to
check numerous options before he finds the final formula.
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| Fig. 1: New material
structures made from differently sized metallic hollow
spheres. |
An engineer achieves the reduction
of complexity by engineering know-how and calculation methods,
a pharmacist by means of chemical and biological know-how
and methods, a historian by evaluating archives and selection
and interpretation of data, and a philosopher by language
analysis.
Hence, why should one in some cases not use the specific
philosophical and historical methods to solve alien problems
of complexity reduction in order to find out if philosophical
and historical theories do apply elsewhere, e.g. for the
application and development for new cellular materials. The
questions is if the function of machines can be described
with a philosophical theory about social systems (e.g. Niklas
Luhmann theory) or if a marketing problem can not be solved
by means of a philosophical approach.
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| Fig. 2: Hollow spheres,
integrated in the car exhaust pipe, can be used as silencers,
optionally with catalyst effect. They are temperature
resistant and easy to handle. |
The aim is always the
reduction of complexity. If a marketing problem can not be
solved with scientific marketing tools, why not try chemical
methods, psychological knowledge or even historical and philosophical
theories?
Many other faculties meanwhile use such a holistic approach,
often described as trans- or interdisciplinary.
Background of this assumption is, that the history of science
can be described as the history of separating disciplines
from the philosophy. Initially mathematics did belong to
the faculty of philosophy, just like chemistry and psychology.
Only with specialization and a massive expansion of knowledge
the individual branches had to develop into own faculties.
Immanuel Kant (1724-1804) did not only teach philosophy at
the university of Königsberg, but also law, mathematics,
physics and biology. Quite an impossible thought today. How
strongly natural scientists understood themselves as philosophers
is also demonstrated by Isaac Newton (1643-1727) by his trendsetting
publication ”Phílosophiae naturalis principia
mathematica” in 1686.
Today, philosophy is not too far away from the thinking strategies
of other disciplines and can contribute ideas, methods and
theories collected during centuries, for the manifold explanation
of this world, be it mathematically, biologically, chemically,
phenomenologically, ontologically, historical-genetically
etc., to its previous sections, such reflecting the latter.
For my thesis I will systematically explore, if and to which
extent philosophical and historical theories can be used
for process and product innovation and will practically test
them during the application tests for cellular materials
(i.e. hollow spheres) of the Glatt company. Wolfgang Hungerbach
will support my work and introduce me to the marketing strategies
of the company, to assist my effort to produce with my thesis
a quantifiable value for Glatt.
First projects have been initiated, such as contacts to the
technical universities of Dresden, Kaiserslautern and Karlsruhe,
via the alumni network of the ”Studienstiftung des
Deutschen Volkes”, which have already lead to a diploma
work and a cooperation with a major machine building company.
Presently, we are evaluating with our partners, which projects
will be the most promising. Again, this has to be chosen
from a large number of potential projects. Furthermore, I
will work with an innovative Dresden group (please see http://www.innozellmet.de)
to detect further applications for hollow spheres, i.e. as
sound attenuators for small combustion motors, as equipment
components or as light weight construction material, e.g.
in combination with epoxy resins.
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| Our cooperation partners . |
Most likely, the heterogeneous
catalysis will be the biggest and most promising market
for us, as environmental technology is gaining global importance.
The ever increasing demand for energy and the uncertainties
on the oil market will lead to potential shortages, such
motivating the global players to look out for alternatives
to the also politically unpredictable oil supply. One option
would be to not produce petrol and plastics from oil, but
from natural gas, oil sand or coal. All relevant processes
will necessitate the use of efficient and low price catalysts
and create a potentially huge market opportunity. At present,
for large scale applications 6000 different catalysts are
imperatively used. Market estimations are running up to
10-15 billion Euro.
Tightening international regulatory issues will further
boost the use of catalyst for all kind of chemical processes
and enhance the use of innovative technologies to reduce
the cost for the usually quite expensive catalysts.
Hollow spheres ideally qualify for this purpose, at they
allow to minimize the content of catalysts to the mere
quantity required for the chemical reaction.
For expensive metals hollow spheres present an economical
alternative to solid spheres or layers on inert nuclei.
Hollow spheres can be pneumatically filled into large reactors,
due to their ideal shape and low friability, sometimes
leading to significantly extended operation times.
All presently available results and cooperations with reputed
research institutes are very promising. For this year we
are already expecting first contract manufacturing orders
from catalyst producing companies.
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| Fig. 3: Solid catalyst
sphere Left: Unused catalyst Right: Used catalyst. The
photo shows clearly, that only the outer darker shell
has been reactive. The yellow core was not used. Consequently,
a hollow sphere saves material and can save cost and
increase reactivity due to the possibility to ”engineer” the
surface layer. |
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Christian Augustin Borne 1981, is a Ph.D.
student working with the Glatt company. He has already
won several prestigious national awards and focuses his
work on theory and history of science and innovation and
invention research. christian.augustin@glatt.com |
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